At Project Hive Pet Company, we know pet parents and retailers want healthier treats in innovative formats. Our Hive Chew Sticks and Hive Chew Treats, launched in 2021, are vegetarian, gentle on dogs’ digestive system, grain-free, and mechanically clean dogs’ teeth and freshen breath. What sets them apart even more is their compatibility with our treats: Hive Chew Sticks fit precisely into the cavity of our Hive Chew Toys, providing enrichment and relieving boredom. As my good friend Mike Shogren said about his dog Callie’s experience with these products, “That’s the longest lasting toy and treat combination Callie has ever experienced!” Thank you, Callie, for being such a super dog model for us (that’s Callie in this video)!

So, we wanted to offer more. That’s why we’re thrilled to announce the launch of three new SKUs to expand our Hive Chew Stick line—this time featuring one of the fastest-growing flavor trends in pet treats: pumpkin.

WHY PUMPKIN?

Pumpkin is a seasonal favorite, but it’s in demand all year round. Why? Pumpkin is a powerhouse ingredient packed with fiber and nutrients that support healthy digestion. These new treats are co-extruded with a pumpkin center and crunchier exterior whose unique ridged design helps clean teeth and freshen breath, creating a mixture of flavors and textures dogs can’t resist. But they’re not too crunchy—they are still gentle on dogs’ teeth, and we’ve gotten feedback that they’re particularly great for older dogs. A touch of cinnamon in the formula enhances their aroma, making them smell much better than almost any dog treat (an extra benefit to humans, like our whiff-worthy hive scent collection of dog toys)!

WHAT ARE THE 3 NEW SKUs?

We’re offering these new pumpkin treats in the same size as our current Hive Chew Sticks, designed for medium to large dogs, and a new size, as well: XL for larger dog breeds. The XL size comes in two types of convenient packaging: an 18.3 oz stand-up pouch of approximately 5 treats or individually wrapped singles—perfect for grab-and-go, travel, and outings.

1. Pumpkin Hive Chew Sticks – LG size, 7 oz package – MSRP $11.99
2. Pumpkin Hive Chew Sticks – XL size, 18.3 oz package - MSRP $18.99
3. Pumpkin Hive Chew Stick – XL size, 3.7 oz individually-wrapped single. - MSRP $4.99

WHY PET PARENTS LOVE THEM

• Healthy Teeth & Gums – Ridged exterior design helps mechanically clean teeth and support better oral hygiene.
• Nutrient-rich Pumpkin Center – Naturally rich in nutrients and fiber, pumpkin supports healthy digestion and adds a flavor and texture dogs love.
• Vegetarian & Grain-free – Gentle on dogs’ tummies, easier to digest, and appealing to health-conscious pet parents.
• Enrichment Made Easy – Chew Stick fits snugly into Hive Chew Toy cavity for extended engagement.
• Purchase with Purpose – 1% of each purchase helps establish healthy wildflower habitat to support the bees—and pumpkins depend on bees for pollination!

WHERE ARE THEY BEING SOLD?

For pet parents, the Pumpkin Hive Chew Sticks are available on our website, as well as on Chewy.com and Amazon. To try just one of the Pumpkin Hive Chew Sticks in XL singles, Chewy and many PetSmart stores’ cash lanes offer them. Our own website sells these only in case packs of 24.

We are actively placing our new dog treats in more retailers through our distributor network, wholesale site, and Faire.com. We’re not just talking to pet store retailers. We find that Project Hive’s products, brand, and mission appeal to a wide range of partners, including pet stores, outdoor retailers, gardening stores, honey and beeswax merchants, gift shops, and coffee shops. We invite retailers and distributors interested in the new Pumpkin Hive Chew Sticks to connect with us.

For retailers interested in stocking our products, orders can be placed through our wholesale portal. Additionally, we offer sample requests and direct sales inquiries through our email info@projecthivepetcompany.com.

WHY RETAILERS SHOULD STOCK THEM

• Pumpkin is trending – growing demand among pet parents for this flavor.
• Perfect for large dogs – fills a gap in the dental chew category with XL sizing.
• Drives basket size – ideal upsell for customers already buying Hive Chew Toys or other dental treats.
• Flexible merchandising – position in dental care, functional treats, seasonal displays, or at checkout for trial or impulse purchases
• Mission-driven appeal – every purchase helps plant wildflower habitat to save the bees.

WHY IT MATTERS

As we approach Halloween and households across the nation are buying and carving up pumpkins, it’s essential to remember how these beautiful pumpkins came to be. Honeybees, bumblebees, and squash bees are the most important pollinators for pumpkins. Without pollination, the plants won’t produce pumpkins. Bees are integral to almost every aspect of our lives, even holiday traditions. But bees have been struggling, primarily due the loss of healthy habitat. We need to feed bees with nutritious pollen and nectar throughout the growing seasons for bees to remain healthy.

That’s the real reason why we’re adding more products: our goal is create positive impact on the ecological health of our planet. What sets all of our dog toys and treats apart is the impact behind every purchase: 1% of all sales funds wildflower habitat to help save the bees. Note: it’s not 1% of profits, but rather 1% of sales, which is verified by @1% for the Planet. It’s our way of making sure every toy & dog treat helps restore pollinator populations and safeguard our food supply.

This launch is more than just three new healthy and delicious treats for dogs—it’s an expansion of our mission-driven product line that helps retailers grow sales while giving pet parents an opportunity to purchase with a purpose.